加多一點，更好一點。

The more, the better.

你好，我們是加啲添™ 設計事務室，一間擁有超過十年經驗的設計事務室，專注於產品設計及商業設計。我們的設計作品涵蓋多元領域，致力於以創意和實用並重的方式解決設計挑戰。

Hello, we are Gaa Di Team™ a.k.a. More & Better, we are a dynamic design studio with over a decade of expertise in product and commercial design. Our diverse portfolio reflects a commitment to solving challenges through creativity, functionality, and cultural relevance.

我們的理念

加啲添在廣東話中意指「多加一點」。這簡單的詞語，體現了我們的設計哲學：更積極、多思考、添創意、敢探索。對我們而言，設計是解決問題的藝術，只要每一步都願意多努力一點，就能挖掘更多可能，為每個項目帶來更出色的成果。

Our Philosophy

The name Gaa Di Team™ originates from the Cantonese phrase "加啲添," meaning "add a little more", representing our attitude: more positive, more thinking, more ideas, and more exploration. The essence of design is problem-solving—by putting in more effort, we find more solutions and achieve better results.

主要成員

Simon Wu (吳俊文) 畢業於廣州美術學院工業設計系，曾於銳步中國開發中心及安踏體育用品有限公司擔任設計主管，累積了豐富的商品設計經驗，特別是在運動用品領域展現了卓越的專業能力。

Tsang Kin (曾健) 同樣畢業於廣州美術學院工業設計系，擁有跨越家電、運動等多個領域的設計經驗，並曾是銳步中國開發中心的核心設計團隊成員，深耕商品設計多年，具備多元化的專業視角。

Core Members

Simon Wu

A graduate of the Industrial Design Department at Guangzhou Academy of Fine Arts, Simon has extensive experience in product design. He has served as a design supervisor at both Reebok China Development Center and Anta Sports Products Co., showcasing exceptional expertise in the sportswear and goods industry.

Tsang Kin

Also a graduate of the Industrial Design Department at Guangzhou Academy of Fine Arts, Kin brings diverse design experience across industries such as home appliances and sports equipment. As a core member of the Reebok China Development Center’s design team, he has honed his skills in product design, offering a broad and versatile professional perspective.

我們的能力

無論是以功能為核心的日常物品，還是以概念為主導的文化商品，我們都能勝任設計工作。我們的領域從陶瓷到運動用品再到家電產品，跨越多個行業，將創業過程中獲得的經驗應用於更廣泛的設計挑戰，為客戶提供量身打造的解決方案，賦予產品更多價值。

我們始終遵循以下原則，讓設計更加精準有效：

• 清晰目標： 每一個成功的設計，都始於明確的目標。無論是滿足用戶需求，還是解決市場痛點，清晰的方向是創造力的核心驅動力。
• 良好溝通： 思維同步至關重要。在設計過程中，我們進行充分的雙向溝通，確保了解您的項目背景，理清核心問題，並繪製清晰的市場定位。同時，良好的溝通幫助我們同步想法，建立共識，確保我們「加多一點」的正是您真正需要的。
• 準確提案： 從構想到落地，我們提供精準且可執行的設計方案，以滿足項目需求與市場期望。
• 優秀執行： 我們注重將創意轉化為具體且有影響力的設計，確保每個環節的執行順利且高效。
• 合理與高效： 我們珍視時間與資源的效能，設計流程既合理又高效，在創造力與實用性之間找到最佳平衡點。

Our Capabilities

Whether designing functional everyday items or cultural concept-driven products, from ceramics to sportswear to home appliances, Gaa Di Team™ excels in creating meaningful designs. We leverage the entrepreneurial experience we've gained over the years to explore various fields and industries, bringing added value through our design expertise.

We also adhere to a set of core principles that guide every project:

• A Clear Aim: Every great design starts with a clear goal. Whether defining user needs or addressing market gaps, clarity drives our creativity.
• Good Communication: Synchronizing ideas is crucial. We engage in thorough two-way communication throughout the design process. This ensures we understand your project, identify its core issues, and draw clear market coordinates. Good communication helps align our vision with yours, ensuring what we "plus more" is precisely what you need.
• Accurate Proposals: From ideation to implementation, we deliver precise and actionable solutions that meet project demands and market expectations.
• Good Execution: We believe in translating ideas into tangible, impactful designs, ensuring seamless execution at every stage.
• Reasonable and Effective: Time and resource efficiency matter. Our processes are designed to be reasonable yet effective, striking the perfect balance between creativity and practicality.

以清晰為核心的設計流程

我們的設計沒有固定的風格或局限的邊界，但始終堅持正確的方向。在加啲添™，設計的過程就是一次次篩選的過程：發現核心問題、洞察用戶需求，並找到最佳解決方案。我們相信，所有出色的設計靈感都建立在清晰而可行的目標之上，這樣才能迸發出真正卓越的創意。

A Process Rooted in Clarity

Our design process is rooted in a commitment to clarity, flexibility, and precision. While we don't confine ourselves to fixed styles, we always adhere to the right direction, filtering ideas to uncover core issues and user needs. Every great design stems from a clearly defined objective.

持續修正，最終正確

設計是一個反覆調整的過程。在每個階段，我們不斷驗證和完善設計方案。儘管可能遇到障礙，但只要保持清晰的方向並順暢溝通，最終一定能實現目標。項目啟動前，我們會先確定合理的時間預估，並在過程中進行適當的協調與調整。

Correct Constantly, Be Correct Eventually

Designing is an iterative process. We verify and refine our work at every stage. While challenges may arise, maintaining open communication and a clear direction ensures success. Before beginning any project, we establish a realistic timeline and coordinate progress to adapt to new discoveries along the way.

思維同步，良好溝通 

透過積極且有效的對話，我們確保對項目理解與您的需求保持一致，建立共識與互信。我們的設計方法不僅滿足項目需求，還能實現創新價值的升級。

在 加啲添™，我們不僅是設計，更是解決問題、創造有意義的體驗，並構建長遠價值。我們以清晰的目標、良好的溝通與卓越的品質為核心，致力於為每一個項目帶來「加多一點」的驚喜與成果。

Synchronize Ideas With Good Communication

Through active and effective dialogue, we align our understanding with yours, building consensus and mutual trust. Our approach ensures that the final design reflects the unique needs of your project while adding innovative and valuable enhancements.

At Gaa Di Team™, we don't just design—we solve problems, create meaningful experiences, and build long-term value. With clarity, communication, and a commitment to quality, we strive to bring "more and better" to every project, every time.